PFT INTL Distribution Becomes Official GEHWOL Distributor in Malaysia

Company Milestone | May 2024 | Malaysia

A New Chapter in Professional Footcare

May 2024 marked an important milestone for PFT INTL Distribution Sdn Bhd as the company began its journey as the official Malaysian distributor of GEHWOL, the established German footcare brand manufactured by Eduard Gerlach GmbH.

This milestone represented a significant step in PFT's commitment to bringing internationally recognised foot and nail care products to the Malaysian market.

Through this distribution partnership, PFT aims to connect consumers, beauty professionals, salons, pharmacies and footcare specialists with GEHWOL's extensive range of footcare products and professional solutions.

GEHWOL — German Footcare Heritage Since 1868

Founded in Lübbecke, Germany, in 1868, Eduard Gerlach GmbH has a long-standing heritage in footcare innovation and product development.

The company's history in professional footcare dates back to 1882, when Eduard Gerlach introduced one of the earliest industrially manufactured footcare creams.

Over the generations, GEHWOL has continued developing foot and nail care preparations for both personal care and professional applications.

Its philosophy, "Everything for the Well-Being of the Feet," reflects the brand's longstanding focus on footcare knowledge, quality and innovation.

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Bringing GEHWOL to Malaysia

As the official Malaysian distributor, PFT INTL Distribution Sdn Bhd focuses on making GEHWOL products accessible to both individual consumers and professional business partners.

The distribution portfolio includes products for daily foot hygiene, dry skin care, nail care and professional footcare applications.

Beyond supplying products, PFT is committed to supporting product knowledge, customer education and long-term relationships with business partners in Malaysia.

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Building a Foundation for Professional Education

Professional knowledge and product familiarity are important parts of PFT's approach to the footcare industry.

With GEHWOL as one of its key international brands, PFT aims to strengthen awareness of proper footcare practices and support professionals through product education and industry engagement.

The beginning of this distribution relationship in May 2024 laid the foundation for PFT's subsequent professional development initiatives and international collaboration.

Looking Ahead

The introduction of GEHWOL to PFT's Malaysian distribution portfolio represents more than a commercial milestone.

It reflects the company's long-term commitment to supporting footcare awareness, connecting international expertise with the Malaysian market and developing meaningful relationships with customers and industry professionals.

As PFT continues to expand its presence in the footcare industry, the company remains dedicated to quality products, professional knowledge and reliable business support.

About PFT INTL Distribution Sdn Bhd

PFT INTL Distribution Sdn Bhd is a Malaysia-based company specialising in the distribution of international foot and nail care brands, including GEHWOL, Spirularin and B/S Spange.

For product information and business enquiries, visit www.pftsales.com.my.