PFT INTL Distribution Strengthens Professional Footcare Expertise Through GEHWOL Training in Germany
Professional Education | 12–14 November 2024 | Lübbecke, Germany
Strengthening Professional Footcare Knowledge Through International Training
In November 2024, PFT INTL Distribution Sdn Bhd undertook a professional development initiative with Eduard Gerlach GmbH, the German manufacturer behind the internationally established GEHWOL footcare brand.
As the official Malaysian distributor of GEHWOL since May 2024, PFT recognised the importance of building strong product knowledge, technical understanding and direct relationships with its international manufacturing partner.
The GEHWOL Foot Care Training Programme, scheduled for 12–14 November 2024 at GEHWOL Academy in Lübbecke, Germany, formed an important part of this professional development journey.
Learning from GEHWOL's German Expertise
With a heritage dating back to 1868, GEHWOL has established a long-standing presence in the international footcare industry.
The training programme was designed to provide participants with opportunities to deepen their understanding of GEHWOL's footcare products and professional applications.
According to PFT's training itinerary, the programme included technical training and dedicated product training sessions.
These educational activities reflected PFT's commitment to developing its team's knowledge of the brands it represents in Malaysia.
Technical and Product Training
The business trip itinerary included several key activities:
11 November 2024 — Technical Training
A scheduled technical training session focused on professional footcare knowledge and technical familiarisation.
12–14 November 2024 — GEHWOL Product Training
Three days of scheduled product training at GEHWOL Academy in Lübbecke, Germany.
15 November 2024 — Business Planning Meeting
A scheduled meeting to discuss business planning and the development of the GEHWOL brand in the Malaysian market.
Together, these activities formed part of PFT's efforts to strengthen its understanding of GEHWOL products and establish closer communication with its German manufacturing partner.
Highlights from PFT's GEHWOL training and business visit in Germany, featuring professional learning sessions, product familiarisation and international industry engagement.
Building Stronger International Partnerships
Beyond product distribution, PFT believes that maintaining strong relationships with international manufacturers is essential for long-term business development.
Direct engagement with Eduard Gerlach GmbH provides an important foundation for professional knowledge exchange, business communication and future collaboration.
Such international initiatives support PFT's objective of connecting established German footcare expertise with the Malaysian healthcare, beauty and professional footcare industries.
Bringing International Knowledge to Malaysia
Professional education remains an important focus of PFT INTL Distribution Sdn Bhd.
The GEHWOL training programme in Germany marked an early step in the company's development of its knowledge-sharing and professional education activities.
PFT remains committed to supporting product awareness, professional learning and reliable business partnerships within the Malaysian footcare industry.
Looking Ahead
The November 2024 GEHWOL training programme represents a meaningful milestone in PFT's international professional development journey.
Through continued engagement with established manufacturers, industry partners and professional education initiatives, PFT aims to strengthen its contribution to the growth of footcare knowledge in Malaysia.
About PFT INTL Distribution Sdn Bhd
PFT INTL Distribution Sdn Bhd is the official Malaysian distributor of GEHWOL, Spirularin and B/S Spange.
The company focuses on international foot and nail care brands, product education, industry collaboration and professional business support.
For more information, visit www.pftsales.com.my.
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